Editor’s Note
It’s easy to be a content writer, but it takes a lot of effort and clarity to be a good one.
When asked about Content Writing, Manoj Varadharajan‘s answers gave us a perfect impression of his clarity and love for what he does every day as a writer, indeed as a good one.
In just 232 words, Manoj shares:
- His routine producing quality content
- Staying curious as a writer
- Purpose of content writing beyond sales
- Being open to feedback as a new writer
Please enjoy reading Manoj’s take on Content Marketing in his own words

Thank you, Manoj!
Let’s get started!
“What’s your work routine like?“
As a content writer for an IT firm, I review and analyze content for accuracy, quality, and usability.
My focus is on ensuring that all material is clear, concise, and valuable to the audience.
I strive to produce content that effectively communicates technical information while meeting the highest standards of quality and relevance.
“If you could go back in time and advice yourself when you first began this job, what would you say to yourself?”
I’d tell myself to stay curious and keep learning about new tech trends. Get to know the audience better and use their feedback to improve your writing.
Don’t be afraid to ask for help or advice from more experienced colleagues, and embrace constructive criticism.
Developing strong research skills and being adaptable will make your content more impactful.
“What do you believe is the deeper purpose of content marketing/ digital marketing beyond driving sales?”
Content and digital marketing go beyond just driving sales; they’re about building real connections and trust with your audience.
It’s about offering value, solving problems, and engaging with people in a meaningful way.
By providing helpful and relevant content, brands can earn a positive reputation and become a trusted resource, creating a loyal community that feels genuinely connected.
“Your piece of advice for the people interested in your profession”
If you’re looking to get into content writing, stay curious and keep learning. Really get to know your audience and be open to feedback—it’s key to improving.
Build strong research skills and be flexible with different writing styles. Explore various topics to keep your writing fresh and engaging.
And remember, constructive criticism is a chance to grow and get better at what you do.
Got 5 mins? Give us a quick Micro-interview!


